The PG Department of Business Administration organised the session on DIGITAL
MARKETING. The resource Mr darshan jetty-director, SAR Tech soft Bangalore person
guided students on creating business pages and linking them with platforms like Facebook,
YouTube, and LinkedIn. The session, filled with energy, covered multiple modules, including
content strategy, campaign planning and creative development through engaging workshops
and case studies.
Students successfully created websites, domain names, and business pages, utilising various
tools and technologies to showcase the application of digital marketing strategies.
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